HTTP vs HTTPS Why is HTTP vs HTTPS important? Most people get confused while browsing the Internet when they find two different URLs: one beginning with HTTP and the other with HTTPS. So, the question is: What is the difference between HTTP and HTTPS? Does HTTPS affect my website security? Will I lose website visitors […]
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Ecommerce Branding is essential for any online brand E-commerce branding will help you stand out from the rest of the crowd. Have you ever heard of Harry’s razors? Casper beds? Making a brand stand out in 2024 and beyond is no easy task. There are estimated to be 12-24 million e-commerce stores selling products online, but only
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Marketing challenges for small businesses and startups can hinder growth. The key is what you do with the marketing challenges by overcoming them and turning them into opportunities for growth. As a startup, you’re in an interesting position where you have a clean slate to develop your brand and persona to be anything you want.
Combating Startup Marketing Challenges With These Simple Content Marketing Steps Read More »
CPG marketing has taken over online shopping and ecommerce CPG marketing is essential for online shopping, ecommerce startups, and enterprise brands. Although 54 percent of people in the U.S. prefer to physically shop in brick-and-mortar stores and supermarkets, online shopping is becoming increasingly popular daily. This ecommerce trend spans more than just the clothing business.
Scalable CPG Marketing Strategy – Grow Your CPG Brand Read More »
Marketing Executives Are Going Extinct, and Here’s Why Marketing Executives Are Going Extinct, and Here’s Why Learn Why Marketing Executives Are Going Extinct, and Here’s Why As technology advances and the digital landscape evolves, traditional marketing executives are becoming increasingly obsolete. Companies now prefer data-driven solutions that provide greater accuracy and cost savings over hiring
Marketing Executives Are Going Extinct, and Here’s Why Read More »
Has your marketing and sales pipeline process been struggling? Your marketing and sales pipeline process should be mapped out with a key sales conversation ratio at each stage. You must measure this to improve. A sales pipeline is a visual representation of where potential customers are in the buying process. Conversions in this context refer
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Marketing in the manufacturing industry has changed more in 2 years than in the past 50 years. Marketing in manufacturing is similar to many industries, and 57 percent is the number they watch. The figure may be higher or lower for some manufacturing consultants, system integrators, and VAR. Like an assembly line, we can gate
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10 Vital Things to Include in your Manufacturing Marketing Plan Learn the Top Ten Things to Include in your Manufacturing Marketing Plan. A manufacturing marketing plan is important for any industrial business. It allows it to set clear goals and projections for its sales and growth. Therefore, when creating the plan, it’s necessary to include
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Closing Deals: Is There Any Way to Close Faster? [Part II] Closing Deals Faster Requires Your Sales and Marketing Alignment to be Tuned for Performance. This post will discuss closing deals faster and is part of a series to help B2B organizations improve sales and marketing cooperation. Part one was about ensuring you have the right information
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You will win more business quickly if you improve your sales conversion optimization. Sales conversion optimization: This post is part of a series to help B2B organizations improve sales and marketing cooperation. Throughout 3 posts, I’ll explain conversion rate optimization strategies and how you can win in a down economy. A slow economy is difficult for business,
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