As the head of marketing, the chief marketing officer (CMO) might ask us if they should be using Instagram or Snapchat for their e-commerce website. Will Snapchat or Instagram help you meet your marketing goals? Every day marketers try to find new ways to promote...
Startups in the food and beverage industry need social media automation tools for their social media accounts. As a business owner who wants more time, use these social media automation strategies and get back some. For anyone running a business today in the food and...
As a startup team did you paired your PR with your social media strategy? Startups who fail to plan are doomed to fail. So why risk it? That’s why a well researched public relations strategy is vital to ensure the success of your startup idea. When I say PR (public...
Instagram marketing is critical for most micro-brands to launch its brand Instagram marketing is essential if you are a micro-brand. Are you flushed with cash and no matter what you do it turns to gold? Hey, call me. Instagram was launched in October 2010, exclusively...
Social media and ecommerce go hand-in-hand. They both thrive in a connected age: a 24/7 world in which anyone and everyone can connect and consume with just a few clicks. You likely already use social media and social media marketing as part of your ecommerce...
What is a marketing social media strategy? In creating a social media marketing strategy, businesses are searching for the next big thing to get ahead of their competition. Although many of these trends are fleeting, some can become more viable as long-term strategies...