Modern Content Marketing Services
Turn Your Site Traffic Into Sales with a Proven Content Marketing Strategy
Content Marketing Strategy – our team creates narrative content that will get shared, backlinks, and attract quality traffic.
Companies with 400+ published blog posts got 3x the number of leads over companies that have published between 0-100 blog posts.
Top Content Marketing Agencies in the World
Content Marketing for Small Businesses to Turn Traffic into Sales
Content marketing allows brands to position themselves as industry experts while educating the customer along the buying process.
Long-form Content
Content marketing is one of the best ways to attract new customers and grow your business. Unfortunately, most companies struggle with creating high-quality content consistently.
Most marketers settle for a 2-3% conversion rate, which leaves a lot of money on the table. Most of your marketing efforts end up wasted.
We get it because that was us until we discovered that industry writers will research and write long-form content (2000+ words) articles about topics related to your industry or niche. These articles are then distributed across multiple platforms such as Medium, LinkedIn Pulse, etc. This helps you establish yourself as an expert in your field while also driving traffic to your website and generating leads through social media shares and backlinks from publishers like Forbes and Entrepreneur Magazine etc. Our copywriters will create custom landing pages so you can capture leads directly from these published articles using forms or lead ads on Facebook & Google Adwords.
Social Engagement Videos
Content marketing is an important aspect of your business, but creating engaging content that people will love and share can be hard.
The problem with most content marketing strategies is that they focus on the wrong metrics for success. Most companies measure their ROI based on how many visitors a blog post gets or how many retweets a tweet receives. But these metrics don’t tell you anything about whether the content was actually effective at driving sales or conversions.
Social engagement videos are proven to increase conversion rates by 30%. These short videos show up as social media previews when someone shares your link online, so they’re an essential part of any modern digital strategy. We’ve got everything you need to create high-converting social engagement videos.
Infographics
One of the most effective ways to attract new customers is through content marketing. But creating quality content can be a time-consuming task, especially when you have no idea what approach will work best for your business.
That’s why we created this ebook on how to create an infographic that attracts more visitors and converts them into leads or sales. The information in this book has helped thousands of companies increase their conversion rates by up to 500%. It works!
This guidebook helps you understand exactly what makes infographics so popular today and how using one for your company could help boost sales. We explain how to choose the right topic, who should create it (and where they can find designers), which platforms are the best fit for distributing it, and much more. You’ll also get access to our free design templates (with sources) so you don’t need any special skills yourself!
Animated Explainer Videos
There are many benefits to video marketing, but it can be hard to convince your boss that they’re worth the investment.
Animated explainer videos help you stand out from the competition and boost your website conversion rate by up to 80%.
Video is a powerful way for companies of all sizes and in every industry to communicate their value proposition with clarity and impact. Animations also make great social media content, allowing you to reach new audiences through Facebook, Twitter, Instagram, or YouTube.
Our animated explainer videos will give your business an edge over competitors who rely on static images alone. Your message will come across loud and clear when paired with our professional animations!
Content Mapping
Content marketing is powerful. But it’s not magic. The content you publish needs to be relevant, valuable, and resonant with your target audience if you want it to convert visitors into leads or customers.
The problem is that most marketers don’t have a clear strategy for how they should create their content based on who their target audience really is. Instead of creating content that fits the unique interests and needs of each persona, they just write one blog post after another about everything in general – hoping something will resonate with someone out there at some point in time. And then when nothing happens, they wonder why “content marketing doesn’t work!”
By content mapping your personas to an editorial calendar using a framework like AIDA (which stands for Attention > Interest > Desire > Action), you can ensure that all your future content will be relevant and useful from day 1.
White Papers, How-to, and eBooks
The internet is full of content.
You need to stand out, but you don’t want to spend a lot of money on advertising.
Build trust with your target audience by giving away valuable information in the form of an ebook or whitepaper.
This way you will become known as an expert and people will be more likely to buy from you when they are ready for their next purchase. We have a list of content marketing services and we can help select the best content marketing services for your needs.
Midmarketing companies tend to drive more leads and sales through and personalized buyer journey map.
Some brands need a global content strategy.
Content marketing, Landing pages, Graphic design, SEO
- 483% increase in organic sessions
- 168% Increase in Marketing Qualified Leads (MQL)
- 107% Increase in Sales Qualified Leads (SQL)
- Comprehensive inbound digital marketing strategy
How Much Does Content Marketing Cost?
PRICING FOR CONTENT MARKETING SERVICES
Starter- $1895
- 3 Content Assets
- Content Asset Outreach
- SEO-tuned Content
- An online project schedule
Monitor top 3 competitors’ contentMonthly Strategy Report
Agressive – $3,795
- 6 Content Assets
- Content Asset Outreach
- SEO-tuned Content
- Content Analytics
- An online project schedule
Monitor top 3 competitors’ contentMonthly Strategy Report
Enterprise – $7995
- 10 Content Assets
- Content Asset Outreach
- SEO-tuned Content
- Content Analytics
- An online project schedule
- Monitor top 3 competitors’ content
- Monthly Strategy Report
Content Marketing Agile Methodolgy
Agile marketing methods allow Matrix Marketing Group to keep pace with these shifting problems.
1. Plan.
Content planning requires developing a plan that will guide your brand’s content efforts. Planning includes creating, publishing, distributing, and measuring a content marketing program.
3. Publish.
We convert raw content into a published asset or set of assets. We create a list of final content assets supported as part of your marketing program.
2. Create.
Our content marketing services include the focus on creating an editorial calendar, aligning your customer’s buying cycle, and creating awesome content your audience will read. Your visitors will trust your brand more with content that educates, solves problems, and aligns with what they need.
4. Analyze.
Content metrics show you how your content performs in traffic acquisition, engagement, and various conversion points from lead to the customer (brand uplift, search engine referrals, social activity, and lead conversion rates).
By the Numbers.
Matrix Marketing Group has the numbers to back it up.
20
Years in Business
1,202
Clients Served
753%
Increase in Traffic
5,747,459
Leads Generated
Frequently Asked Questions About Content Marketing
Why is content marketing important?
Content marketing is important because it assists businesses in driving web traffic, builds trust with consumers, increases conversions, and generates more business. How do we know? Because content marketing is a big part of our marketing plan, we’ve experienced all of those benefits firsthand.
Who provides content marketing services for small businesses?
Matrix Marketing Group started as a public relations firm and wrote great content for over 19 years.
What is content marketing?
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.
What is the ROI for content marketing?
To calculate your final content marketing ROI, here is a simple content marketing ROI formula. “Return minus investment, divided by investment, expressed as a percentage.” If you spend $1000 creating a piece of content and get leads worth $20000, your ROI is 1900%. And it acts as an annuity.
How long does content marketing take to produce results?
Content marketing may not yield immediate results. Content marketing’s methodology creates assets with a compounding effect because they continue to generate value (leads) over time without additional investment.
What does a content marketing agency do?
Like Matrix Marketing Group, a content marketing company offers copywriting, content creation, and graphic design to help businesses improve their customer experience.