Product Development

By matrixddev2022 / September 6, 2023

ALL 0-9 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

The overall process of strategy, organization, concept generation, product and marketing plan creation and evaluation, and commercialization of a new product. (See Chapters 19 – 22 of The PDMA HandBook 1st Edition.)

Related Articles:

Alternative Meanings:

Product development
Product development: This involves working with the product development team to bring the product to market.