Website Design For Small Business Can Make or Break You. A website design for small businesses can make you stand out from your competitors, and your audience can find you. A professional website is important, but they don’t have the time or money to do it right. Most small businesses settle for mediocre websites because […]
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12 Best Keyword Research Tools 12 Best Keyword Research Tools Learn about the 12 Best Keyword Research Tools in 2025. Keyword and keyword research tools are the first part of any content marketing strategy. But while researching keywords can be tedious and time-consuming, not to mention difficult, if you’re unsure which keyword research tools are
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A fractional CMO is a great option for startups and small businesses A fractional CMO is a great option for startups and small businesses that need help with marketing but don’t have the budget for a full-time CMO. But the middle market is using high-end consulting firms like Matrix. Midmarket companies are struggling to keep up
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Case Study: Emily’s Website Traffic Transformation with Matrix Marketing Group Emily owned an e-commerce store specializing in eco-friendly home goods, but her website struggled to attract visitors. Despite offering high-quality products, her lack of robust content and SEO strategy kept her organic traffic stagnant. She realized that without expert help, she would continue missing valuable
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Content marketing is a marketing technique. Content marketing involves creating content designed to attract customers, encourage them to purchase products or services, or build long-term relationships with brands. Content can take many forms, including blog posts, videos, images, and text messages. Some companies even use live video streaming! While there are many different types of
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What is Shopify Stores, and How Does It Work Shopify Stores are high-flying e-commerce enablement platforms built for growth. Shopify makes it easy to start an ecommerce business without having any technical skills or spending a fortune on software. Starting an online store is hard. You need a professional, SEO-tuned Shopify website to design your site, integrate
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How Tools for Marketing Automation and Best Practices Can Help Marketers Achieve Goals In this tech-driven world, businesses turn to tools for marketing automation. Small businesses having a great marketing automation platform is essential to boost their online business success. However, finding the best tools for marketing automation can be daunting. The key ingredients that
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Benefits of Hiring a Digital Marketing Agency When hiring a digital marketing agency, knowing what they do and their main benefits for you and your organization is important. Hiring a digital marketing agency to handle your digital marketing has many benefits. It could save you thousands of dollars and make your online business easier to
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How to choose the perfect social media marketing agency We will review what to look for in a social media marketing agency. It’s hard to know if you’re getting the best social media marketing agency for your money. The biggest challenge in choosing a social media marketing agency is knowing how to select the right
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A detailed review of Constant Contact Constant Contact is a company that provides email marketing software to small businesses and nonprofits. In this article, I’ll tell you everything there is to know about a Constant Contact review, from my experience using it as an email service provider to the most common questions people ask me
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