Author name: Sabine Wolf

Sabine Wolf

SEO Techniques: 5 SEO Strategies Used in B2C or B2B

Try these five SEO techniques used in B2C or B2B space These 5 SEO techniques used in the B2C or B2B space might apply to your business. Check it out. You could state that search engine optimization (SEO) is the lifeblood of the Internet. It provides a framework for boosting traffic to any website.  When

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Content Marketing storytelling

Storytelling How to Use Content Marketing to Boost Web Traffic

How to use storytelling with your content marketing strategy to boost web traffic Storytelling and how to use it in content marketing is an important part of any business. Storytelling is a common term that any business owner is aware of, but just a small minority knows the ropes.  How can a good story impact

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High-Tech Startup Chief Marketing Officer

7 Ways Content Marketing Can Help High-Tech Startup Chief Marketing Officers Grow

High-Tech Startup Chief Marketing Officers Can Use These 7 Ways Content Marketing to Grow Leads The ultimate goal of every high-tech startup CMO (Chief Marketing Officer) is to grow the company as much as possible. The CMO job description startup should include content marketing experience. As a marketing expert, you already know your options for

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Digital Marketing for Higher Education Is Changing Rapidly

15 Trends You Need To Know To Succeed In Digital Marketing for Higher Education Learn the 15 Trends You Need To Know To Succeed In Digital Marketing for Higher Education. Here’s some draft copy you could use or adapt for a blog post, LinkedIn article, or campaign piece about AI marketing in higher education and

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eCommerce Conversions Rate

How to Increase Your eCommerce Conversions Rate by 10X

Your ecommerce conversions rate means survival for an early-stage company Ecommerce conversions rate is an important metric to watch after the website’s traffic metric. Economic downturns are a hassle to go through, but an unfortunate reality for all businesses. Did you have a virus, or maybe COVID-19, in your business plan? These recessions can destroy

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elevator pitch startups

How to Write Excellent Elevator Pitch For Startup Funding

The most important elevator pitch rule is brevity, context, and full meaning. You will have only one attempt to attract the attention of investors, and your time will be limited to only 30 seconds. Compose a short story about the concept of your product, project, or service for 100-150 words or 30 seconds of voiceover.

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3 Ways to Attract and Retain Talent in a Competitive Industry

How do you attract and retain talent and recognize ‘A Players.’ Although when attracting and retaining talent, intelligence and experience are critical, their character, personalities, drive, and internal drive are also important intangibles. Top talent is drawn to innovative companies with strong reputations and a culture that rewards success. One of the major challenges businesses

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Online Marketing Needs To Embrace Offline In 2021

Once upon a time, artificial intelligence (AI), data-driven online marketing, and voice search engine optimization were ambitious concepts bordering on the ridiculous.  Today, these innovative online marketing trends are among the top priorities for most business owners in 2020. But you can miss offline strategies and offline media opportunities. The best online marketing strategies comprise

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