What about focus groups? In theory, focus groups sound like a chief marketing officer’s dream to jump-start their startup marketing plan. Focus groups alone will not cut it. Put a representative group of likely prospects in a comfortable meeting room, give them coffee...
Using Google for marketing research with keyword searching to yield a treasure trove of information. Using Google couldn’t be easier for keyword searching–just enter a few keywords to find what you’re looking for. But if you put some thought to the...
