Case Study: Emily’s Website Traffic Transformation with Matrix Marketing Group Emily owned an e-commerce store specializing in eco-friendly home goods, but her website struggled to attract visitors. Despite offering high-quality products, her lack of robust content and SEO strategy kept her organic traffic stagnant. She realized that without expert help, she would continue missing valuable […]
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Content marketing is a marketing technique. Content marketing involves creating content designed to attract customers, encourage them to purchase products or services, or build long-term relationships with brands. Content can take many forms, including blog posts, videos, images, and text messages. Some companies even use live video streaming! While there are many different types of
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What is Shopify Stores, and How Does It Work Shopify Stores are high-flying e-commerce enablement platforms built for growth. Shopify makes it easy to start an ecommerce business without having any technical skills or spending a fortune on software. Starting an online store is hard. You need a professional, SEO-tuned Shopify website to design your site, integrate
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How Tools for Marketing Automation and Best Practices Can Help Marketers Achieve Goals In this tech-driven world, businesses turn to tools for marketing automation. Small businesses having a great marketing automation platform is essential to boost their online business success. However, finding the best tools for marketing automation can be daunting. The key ingredients that
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How to choose the perfect social media marketing agency We will review what to look for in a social media marketing agency. It’s hard to know if you’re getting the best social media marketing agency for your money. The biggest challenge in choosing a social media marketing agency is knowing how to select the right
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A detailed review of Constant Contact Constant Contact is a company that provides email marketing software to small businesses and nonprofits. In this article, I’ll tell you everything there is to know about a Constant Contact review, from my experience using it as an email service provider to the most common questions people ask me
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The human element in content marketing is getting lost in writing tools like Grammarly and AI. Internet literacy has become a bit of a double-edged sword for online businesses. On the one hand, more people are entering the online space, which has assured a steady stream of potential customers for selling their products or services
The Human Element: Content Marketing & the Fight For Authenticity Read More »
A must-read beginner’s guide to understanding WordPress SEO to increase website traffic. From Shopify websites to WordPress websites this beginner’s guide will help you learn how to add a solid WordPress SEO strategy. If you have a WordPress website and wish to increase your visibility in search engines, this guide is for you. This article
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Small businesses must use these finance survival tips during uncertain times In today’s world, the only way to run a business successfully is to embrace that old saying, hope for the best but prepare for the worst. These words have never been more relevant, especially in light of COVID-19. But how do you get ahead
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