Author name: Matrix Content Team

social media management 2022

Social Media Management: Awesome Social Media Management for 2025

Social media management is a relatively new concept Social media management is a relatively new concept developed to fill the gap between social media marketing and digital marketing. As social media becomes increasingly popular, businesses seek ways to maximize their reach and impact. Social Media Management, or SMM as it’s more commonly known, is managing

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Brand Strategy in Marketing

#1 Brand Strategy in Marketing: The Importance of a Reason to Be

Accelerate Your Company with a Better Brand Strategy in Marketing Some brand managers may believe that they can succeed by following a brand strategy in marketing, but it is only successful if the brand has a reason to be. What does this mean? This means that your brand needs to have an important purpose for

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Ecommerce hosting providers

10 Best Ecommerce Hosting Providers in 2022

Ecommerce hosting providers are the backbone of your ecommerce store Ecommerce website owners are always looking for the best ecommerce hosting provider who can offer them a reliable and secure ecommerce server.  There is no such thing as the best ecommerce host, but there are definitely quite a few bad ones out there. When you

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HubSpot vs. SharpSpring

HubSpot vs. SharpSpring: Which Marketing Automation Tool Is Better?

HubSpot vs. SharpSpring Comparison HubSpot vs. SharpSpring is a tough call but we made one. In business, marketing automation is a must-have, and HubSpot vs. SharpSpring offers small businesses options. Marketers are always looking for the best marketing automation tool to help them grow their business and reduce repetitive tasks. It’s a must-have for digital

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Google for Business

Google for Business Get Started in 10 Easy Steps

Google for business is an easy-to-use, intuitive interface to power business Google for business is an easy-to-use, intuitive interface that helps you get the most out of Google tools and resources designed specifically to power businesses. No need to worry about the technical details–Google has your back! Google for business is a service that’s an

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Website Design small business

Unparalleled Website Design For Small Businesses

Website Design For Small Business Can Make or Break You. A website design for small businesses can make you stand out from your competitors, and your audience can find you. A professional website is important, but they don’t have the time or money to do it right. Most small businesses settle for mediocre websites because

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fractional cmo

Why Hire a Fractional CMO On-Demand To Win #1

A fractional CMO is a great option for startups and small businesses A fractional CMO is a great option for startups and small businesses that need help with marketing but don’t have the budget for a full-time CMO. But the middle market is using high-end consulting firms like Matrix. Midmarket companies are struggling to keep up

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content marketing definition term

What is Content Marketing Definition?

Case Study: Emily’s Website Traffic Transformation with Matrix Marketing Group Emily owned an e-commerce store specializing in eco-friendly home goods, but her website struggled to attract visitors. Despite offering high-quality products, her lack of robust content and SEO strategy kept her organic traffic stagnant. She realized that without expert help, she would continue missing valuable

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what content in marketing

What Is Content in Marketing: An Important Element

Content marketing is a marketing technique. Content marketing involves creating content designed to attract customers, encourage them to purchase products or services, or build long-term relationships with brands.  Content can take many forms, including blog posts, videos, images, and text messages. Some companies even use live video streaming! While there are many different types of

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shopify stores

Shopify Stores: Exclusive 5 Step Set-Up Guide

What is Shopify Stores, and How Does It Work Shopify Stores are high-flying e-commerce enablement platforms built for growth. Shopify makes it easy to start an ecommerce business without having any technical skills or spending a fortune on software.  Starting an online store is hard. You need a professional, SEO-tuned Shopify website to design your site, integrate

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