What 9 Industries Use CRM to Grow Their Business in 2024?

industries that use crm software erp

See how our 9 industries use CRM to grow their business?

Learn what industries use CRM to grow their business. I’ll cover the industries that use CRM.

Discover how businesses across industries use CRM tools to boost growth. Learn why Salesforce and HubSpot are top choices for scaling companies.

What HubSpot? I wouldn’t have said this 2 years ago but for the front-end office. You know sales, marketing, and customer support HubSpot is the best. I’ve used Keap, Salesforce, Netsuite, SAP CRM, SharpSpring, Pipedrive, Insightly, and Nimble.

So as you think about your sales, marketing, and customer support teams there is a long of product data, company data, and customer data for developing great attributes leading to success and failure rates. TQM, Six-Sigma, I’ve been through them all. Customer-centric problem-based solutions work every time regardless of your industry.

Financial services, manufacturing, software and technology, food and beverage, healthcare/telehealth/teletherapy, e-commerce, legal and outdoor industries are some of the 9 industries using CRM to grow their business. 

Looking to improve your customer relationships and sales? CRM can help.

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Check out how different industries use CRM to its fullest potential to achieve better results. Financial services, manufacturing, software and technology, food and beverage, healthcare/telehealth/teletherapy, e-commerce, legal, and outdoor industries are just some of the 9 industries using CRM to grow their business.

Each industry uses CRM differently, but all have found ways to use the system to manage customer relationships better, understand customer needs and preferences, and streamline their sales processes.

If you’re curious about how CRM can help your business specifically, searching for your industry’s 7-digit SIC code can give you a better idea of making your marketing more effective.

>Financial Services: The financial services industry uses CRM to manage customer interactions and data. This helps them provide better customer service, understand their customers better, and cross-sell and upsell products and services.

>Manufacturing: CRM is used to manage sales and customer relationships in the manufacturing industry. Manufacturers can use CRM to track their customers’ purchasing habits and preferences and streamline their sales process. ERP users are used to getting the best software to help revenue growth and cut waste. HubSpot is a great option for extending the ERP enterprise platform to a best-of-breed solution.

>Software and Technology: CRM is used to help companies manage their customer relationships in the software and technology industry. CRM can track customer interactions, understand customer needs and preferences, and nurture prospects through the sales cycle.

>Food and Beverage: CRM manages customer relationships and sales in the food and beverage industry. CRM can track customer interactions, understand customer needs and preferences, and nurture prospects through the sales cycle. Look what happened to Natural Retreats’ growth.

>Healthcare/Telehealth/Teletherapy: CRM is used to manage patient relationships and sales in the healthcare industry. CRM can track patient interactions, understand patient needs and preferences, and nurture prospects through the sales cycle. 

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>E-commerce: In the e-commerce industry, CRM is used to manage customer relationships and sales. CRM can track customer interactions, understand customer needs and preferences, and nurture prospects through the sales cycle. 

>Legal: CRM is used to manage client relationships and sales in the legal industry. CRM can track client interactions, understand client needs and preferences, and nurture prospects through the sales cycle. 

>Outdoor: CRM is used to manage customer relationships and sales in the outdoor industry. CRM can track customer interactions, understand customer needs and preferences, and nurture prospects through the sales cycle.

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>Education: Education institutions use CRM to manage student relationships and sales. CRM can track student interactions, understand student needs and preferences, and nurture prospects through the sales cycle.

Most education institutions use a CRM system to keep track of their student’s contact information, academic history, and purchase history. This allows for better customer service and targeted marketing.

These 9 industries use CRM differently, but CRM helps them manage their customer relationships better, understand customer needs and preferences, and streamline their sales processes.

To make your marketing more effective, a search of these industries has a 7-digital SIC code. In the official U.S. Government SIC Code system, there are 1,514 codes (included in the 2-digit, 3-digit, and 4-digit levels).

How Matrix Marketing Group can help with specific industry solutions for CRM

Matrix Marketing Group help sales consulting

Matrix Marketing Group is a leading CRM solutions provider that offers a variety of industry-specific CRM solutions for businesses in different industries. Whether in the healthcare industry, the e-commerce industry, or another industry, Matrix Marketing Group has a CRM solution that will meet your needs in 12 industries.

Wondering how CRM can help your business?

Check out this article to learn about how various industries use CRM to help grow their business. You’ll learn how CRM can be used to its fullest potential to achieve better sales results.

Why is CRM important for financial services businesses?

The financial industry is highly competitive and fast-paced, making it a challenging environment. Financial services businesses need to use CRM to its fullest potential to stay ahead of the competition.

CRM can help financial services businesses improve customer service, boost sales and marketing efforts, and better understand their customers. 

Financial services businesses can develop more targeted marketing campaigns and improve cross- and up-selling efforts by understanding their customers better. Additionally, CRM can help financial services businesses keep track of customer complaints and address them promptly.

Why is CRM important for each industry

Why is CRM important for manufacturing businesses?

marketing service for manufacturing crm

Manufacturing businesses use CRM to keep track of customer interactions and data and manage sales and marketing operations. CRM can help manufacturing businesses improve customer service, forecast future sales, and develop targeted marketing campaigns. Additionally, CRM can help manufacturing businesses understand their customers better, increasing sales and improved customer retention rates.

Why is CRM important for software and technology businesses?

The software and technology industry is highly competitive, making it a challenging environment. To stay ahead of the competition, software and technology businesses need to use CRM to its fullest potential.

CRM can help software and technology businesses improve customer service.

How the Private equity firms use CRM to help grow

The private equity industry is highly competitive, making it a challenging environment. To stay ahead of the competition, private equity firms need to use CRM to its fullest potential.

CRM can help private equity firms improve customer service, boost sales and marketing efforts, and better understand their customers by understanding their target portfolio businesses and suggesting professional services firms with HubSpot.

Why do the Food and Beverage Businesses Use CRM

Food and beverage businesses use CRM to manage customer interactions and sales and marketing operations. 

CRM can help food and beverage businesses improve customer service, forecast future sales, and develop targeted marketing campaigns. 

Additionally, CRM can help food and beverage businesses better understand their customers, increasing sales and improving customer retention rates.

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Why is CRM important for healthcare businesses?

The healthcare industry is highly competitive, making it a challenging environment. To stay ahead of the competition, healthcare businesses need to use CRM to its fullest potential.

CRM can help healthcare businesses improve patient care by providing better access to patient health information. Additionally, CRM can help healthcare businesses boost sales and marketing efforts and better understand their patients. 

Healthcare businesses can develop targeted marketing campaigns and improve patient retention rates by understanding their patients better.

Why is CRM important for ecommerce businesses?

Ecommerce businesses use CRM to manage customer interactions and sales and marketing operations. 

CRM can help ecommerce businesses improve customer service, forecast future sales, and develop targeted marketing campaigns. Additionally, CRM can help ecommerce businesses understand their customers better, which can lead to increased sales and improved customer retention rates.

Why is CRM important for legal businesses?

The legal industry is highly competitive, making it a challenging environment. Legal businesses need to use CRM to its fullest potential to stay ahead of the competition.

CRM can help legal businesses improve customer service, boost sales and marketing efforts, and better understand their customers. 

By better understanding their target clients, legal businesses can develop targeted marketing campaigns and improve client retention rates. Additionally, CRM can help lawyers manage their cases more effectively and efficiently.

Why is CRM important for outdoor businesses?

The outdoor industry is highly competitive, making it a challenging environment to do business. Outdoor businesses need to use CRM to its fullest potential to stay ahead of the competition.

Look a the ski wearable, CARV, that has ski instructors taking notice of their lesson plans. CARV is a ski boot insert (wearable technology) that is your digital ski instructor. As professional level 3 ski instructors work great and improve any skier’s skills.

CRM, or Customer Relationship Management, is a software system that can be a real asset for outdoor businesses like lawn care. Here’s why:

  • Customer Retention: Lawn care is seasonal, but CRM helps you stay connected with clients year-round. You can track service history, send targeted promotions for off-season services like leaf removal or holiday lighting, and even send birthday or anniversary greetings with a special offer.
  • Improved Communication: A CRM system keeps all customer interactions organized. Notes from phone calls, emails, and even in-person meetings can be stored with each client’s profile. This ensures everyone on your team has the full picture when interacting with a customer.
  • Targeted Marketing: With a CRM, you can segment your customer base through lawn size, service package, or preferred service times. This allows you to send targeted email campaigns with promotions or special offers relevant to each customer group.
  • Efficiency and Scheduling: CRM software can streamline scheduling and dispatch. You can see which crews are available and assign them to jobs based on location and expertise. This can improve efficiency and ensure your crews have the information they need to complete jobs effectively.
  • Data Analysis: A good CRM will provide reports and analytics. This can help you identify your most profitable customers, track lead conversion rates, and measure the success of your marketing campaigns. This data is invaluable for making informed business decisions.

In short, a CRM system can help lawn care businesses build stronger relationships with customers, improve communication and efficiency, and ultimately grow their business.

How CRM Helps Healthcare/Telehealth/Teletherapy Businesses Grow

Healthcare/telehealth/teletherapy businesses use CRM to manage their customer interactions and data.

They are also using it to manage their sales and marketing processes.

Additionally, they are using it to track the outcomes of their treatments. By doing all of this, they can improve the quality of service that they provide to their clients.

The follow-ups are done easily with HubSpot and tracking everything. Warning HubSpot is not HIPPA compliant.

2024 CRM Statistics

2022 CRM Statistics
  1. While I don’t have specific CRM statistics pinpointed to the year 2024, I can give you key stats that reflect the ongoing importance and projected trends in the CRM industry, as this can help you make informed predictions:
  2. Top 5 CRM Trends and Statistics
  3. Cloud-Based CRM Dominance: Cloud-based CRMs offer flexibility, scalability, and lower costs. The cloud-based CRM market is expected to continue growing significantly, with a large majority of deployments using this model.
  4. AI-Driven CRM Growth: Artificial intelligence in CRM systems will become even more integrated in areas like:
  5. Mobile CRM on the Rise: With remote work and on-the-go professionals, mobile CRM usage will increase. CRM apps and mobile-optimized features are essential for accessing and updating customer data from anywhere.
  6. Focus on Customer Experience (CX): CRMs are a key tool in delivering superior customer experiences. Expect an emphasis on features aiding personalization, omnichannel communication, and self-service options that empower customers.
  7. CRM Integration: CRMs won’t operate in isolation. Look for deeper integration with other business software like marketing automation, accounting, and e-commerce platforms. This creates a more unified view of customer data across the business.
  8. Industry Reports: Reputable sources like Gartner and Forrester often publish projections and reports on the CRM market’s future. Look for their latest publications.
  9. CRM Vendor Websites: Leading CRM providers (Salesforce, HubSpot, etc.) often have blogs and resources sections focused on trends and statistics.
  10. Business News Sites: Publications like Forbes or Business Insider sometimes have articles focused on CRM software and market predictions.
  11. Remember: Even without precise 2024 numbers, understanding these trends helps you evaluate CRM options for your lawn care business strategically. Let me know if you want recommendations for sites with more resources!
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Conclusion about the 9 industries use CRM

The 9 industries listed in the article, from software and technology to food and beverage, use CRM differently. I can’t stress enough the importance of CRM in different sectors. Every customer touchpoint needs to be handled with care. Do you understand your customer’s needs?

However, they all have one thing in common: They are using it to help them manage customer relationships better, understand customers’ needs and preferences, or streamline their sales processes.

This article is a great starting point if you’re curious about how CRM can help your business. Who uses CRM in a company like yours?

The CRM investment is so small compared to the value at the sales rep level. If they can sell more, bigger deals, and shorter sales cycles. That’s what it’s all about. And keep your customer at the center of every touchpoint.

General FAQs on 9 industries using CRM

What industries use CRM?

What 9 industries use CRM to grow their business? The 9 industries listed in the article, from software and technology to food and beverage, each use CRM differently. However, they all have one thing in common: They are using it to help them manage customer relationships better, understand customers’ needs and preferences, or streamline processes.

How does CRM help businesses in different industries?

CRM can help businesses in different industries manage customer relationships better, understand customers’ needs and preferences, or streamline their sales processes. It’s a valuable tool that has many uses and can be customized to fit the needs of any business.

Which industries are more likely to be using CRM than others?

Software and technology, food and beverage, healthcare/telehealth/teletherapy, e-commerce, legal, business services, high technology, software, manufacturing, travel, and hospitality.

What are the benefits of HubSpot industry solutions?

HubSpot offers industry-specific solutions that provide a comprehensive CRM and marketing automation platform for businesses in several industries. Matrix wraps it up with proven sales funnels, playbooks, sales training, and more.

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