Street Marketing is a form of marketing that deals with merchants who set up shop on sidewalks or in urban areas, which are typically public property. Street Marketing is beneficial because it reaches consumers who are in a position to buy the products or services being marketed right then and there. Effective street marketing should ideally make use of keywords that potential customers could be using to find your website. The goal of Street Marketing should be to increase sales while making customers aware of new products or services that they might not have considered otherwise. It’s important for businesses to know that this type of marketing strategy generally includes three or more steps including advertising on the Internet, search engine optimization, and pay-per-click campaigns. Overall, this type of marketing strategy is beneficial because it helps businesses find their customers when they’re looking for specific goods or services that your company offers. It’s important for street marketers to market their goods because it increases the chances that customers will buy them.