Located on the city campus, we live and breathe our university. We study there, we go to parties there, and we sometimes even live there. It is no wonder that the university would like to use this location to reach out to us and promote their services and products.
Campus marketing is a form of marketing on or around campuses; it is especially common in colleges or universities. The goal of Campus Marketing is mainly to promote the school’s services and products, but it can also be used by outside businesses that want to reach students.