Synthetic Content: How to Leverage AI-Driven Content? What is synthetic content and how can I leverage it to increase my company’s performance? Generative AI’s potential today lies in its ability to automate work activities that absorb 60 to 70 percent of employees’ time. Yes, up to 70%. Hey there, money savers! Let’s talk numbers, but […]
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Content Debt Crisis in Marketing Departments Caused by Inbound Marketing Agency Content Debt Crisis in Marketing Departments Caused by Inbound Marketing Agency If you’re a marketer, chances are you’re already aware of the growing crisis of content debt in marketing departments. The problem is exasperated by agencies touting their amazing inbound-marketing capabilities without ever looking
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Tackling Resource Constraints in Content Creation Learn How to Tackling Resource Constraints in Content Creation As a marketer, you know how important content creation can be for driving engagement, building customer relationships, and elevating your company’s brand image. But often, there’s a roadblock to creating quality content: resources. Whether it’s time or money (or both!),
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