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Chasing the Unicorn: Billion-Dollar Dreams and Double-Edged Swords

Chasing the Unicorn: Billion-Dollar Dreams and Double-Edged Swords Chasing the Unicorn: Billion-Dollar Dreams and Double-Edged Swords. For many founders, achieving “unicorn” status for their startup – a mythical valuation of $1 billion or more – is the ultimate validation.  It’s a glittering mirage in the desert of venture capital, beckoning with promises of wealth, influence, […]

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High Tech Startup Marketing: 10 Things You Need to Do Now

Working in a high-tech startup marketing is exciting and hard work. The stats against high-tech startup marketing are stacked against them immediately. A high-tech marketing strategy will be covered as a startup marketing strategy example. Coming out of the best incubators and startup environments in Silicon Valley and Boulder, Colorado, we’ve worked with some of

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