Beyond the Funnel: Mastering the Four S’s of the Modern Customer Journey
Beyond the Funnel: Mastering the Four S’s of the Modern Customer Journey Learn How to Go Beyond the Funnel: Mastering the Four S’s of the Modern Customer Journey. The traditional marketing funnel is obsolete. Today’s customer journey is a chaotic, nonlinear path defined by four key behaviors: Searching, Streaming, Scrolling, and Shopping. This comprehensive guide […]
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