#1 Best Infusionsoft Partner (now Keap) Helps Small Business and Grow Their Business!

13 minutes of reading / By Matrix Content Team / October 14, 2021 / business

Small Businesses Realize Increasing Sales Growth with the Top Infusionsoft (Keap) Matrix Marketing Group is an Infusionsoft Partner and is now called Keap. Our objective is to leverage Keap’s marketing automation technology to help you grow your business, and we know that Keap is the perfect tool for this! Infusionsoft is a powerful CRM that

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5 Steps to Successful SharpSpring Marketing Automation Implementation Plan

9 minutes of reading / By Matrix Content Team / September 20, 2021 / business

Successful Marketing Automation Implementation Plan for SharpSpring (now ConstantContact) Marketing automation is one of the most powerful tools marketers have in their toolbox. It allows marketers to execute marketing campaigns, sales, and lead management activities automatically or semi-automatically with little to no human involvement. A successful marketing automation setup will help grow your business by

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HubSpot vs. SharpSpring: Which Marketing Automation Tool Is Better?

11 minutes of reading / By Matrix Content Team / September 9, 2021 / business

HubSpot vs. SharpSpring Comparison HubSpot vs. SharpSpring is a tough call but we made one. In business, marketing automation is a must-have, and HubSpot vs. SharpSpring offers small businesses options. Marketers are always looking for the best marketing automation tool to help them grow their business and reduce repetitive tasks. It’s a must-have for digital

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#1 Astounding Tools for Marketing Automation

11 minutes of reading / By Ashley Andersson / August 31, 2021 / business

How Tools for Marketing Automation and Best Practices Can Help Marketers Achieve Goals In this tech-driven world, businesses turn to tools for marketing automation. Small businesses having a great marketing automation platform is essential to boost their online business success. However, finding the best tools for marketing automation can be daunting. The key ingredients that

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SharpSpring to Be Acquired by Constant Contact

3 minutes of reading / By Sabine Wolf / June 25, 2021 / business

SharpSpring’s marketing technology platforms must be integrated with the ability to share and interpret data.
By providing you with complete data, cohesive marketing technologies improve efficiencies, maximize productivity, return on investment (ROI), and create competitive advantages. MATRIX Marketing Group will select and implement technology that works together to improve your marketing initiatives’ results and create a connected customer journey experience.

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What Marketing Automation Software Works for Small Businesses?

11 minutes of reading / By Matrix Content Team / February 21, 2021 / business

Increase efficiency and get more results with our marketing automation software. Get demo. Our CRM and marketing platform makes it easy for small businesses to capture leads and convert more into sales.

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What is Behavioral Segmentation and How Does It Improve Marketing

9 minutes of reading / By Ashley Andersson / December 8, 2020 / business

Behavioral segmentation is necessary for modern marketers to understand Behavioral segmentation is necessary for modern marketers to understand lead capture and conversion better. Learn how to use behavioral data to improve conversion, retention, and revenue. Market segmentation divides customers into groups to achieve better sales, marketing, and customer service outcomes. There are four basic types

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Education Technology Companies: Common Distributor Problems

14 minutes of reading / By George Schildge / April 3, 2020 / business

Market size and distribution problems for education technology company turnarounds can cause significant headaches. The wrong distribution channel selected for an education technology company can be the fastest way your product never gets to the end-user. A market test for education technology companies, or a company launching a new product in a new market, sometimes

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Sales Conversion Optimization: Is There Any Way of Closing Deals Faster?

12 minutes of reading / By George Schildge / June 15, 2016 / sales

You will win more business quickly if you improve your sales conversion optimization. Sales conversion optimization: This post is part of a series to help B2B organizations improve sales and marketing cooperation. Throughout 3 posts, I’ll explain conversion rate optimization strategies and how you can win in a down economy. A slow economy is difficult for business,

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The Chief Marketing Officer’s Role in Marketing Technology

9 minutes of reading / By Sabine Wolf / October 17, 2015 / business

The chief marketing officer role must require an understanding of technology. The Chief Marketing Officer role is becoming more involved with marketing technology selection, implementation, and use. Marketing is becoming one of the most technology-dependent functions in business. Today, a company’s chief marketing officer spends more on technology than its chief information officer. That oft-quoted

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