Local marketing

Also known as geographical marketing, Local Marketing is a type of targeted marketing that focuses on people who live in a certain area. It’s important to use this form of marketing if your business has a physical location or if you’re trying to promote a product that would be useful to a specific group of people. However, it can be difficult to know how effective local marketing is because you will need to have a certain population threshold before the ad starts being profitable.

2023 Digital Marketing Benchmark Report


2023 Digital Marketing Benchmark Report. The marketing ratios offer you a way to evaluate your company’s performance and compare it other similar businesses in your industry.

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