Author name: Sabine Wolf

Sabine Wolf
Cause Marketing

Cause Marketing: Why Do B2B Marketers Need To Consider?

Cause Marketing Needs to be Considered by B2B Marketers B2B marketers should look at cause marketing if they have not already. The B2B marketers are the business or individuals who deal with the industry’s sales to other organizations to sell their products and services rather than directly selling the products to the customers.  Many B2B

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Negative SEO

Undeniable #1 Negative SEO: Get Your Site Migration Right

Negative SEO can give you bad results if your SEO hygiene is poor. Negative SEO requires at a minimum monthly spot audit and report analysis to be sure you are on the right track. Focus keyword: SEO impacts during a website migration. Meta description: an in-depth guide on ways to prepare and plan to prevent

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SEO Techniques: 5 SEO Strategies Used in B2C or B2B

Try these five SEO techniques used in B2C or B2B space These 5 SEO techniques used in the B2C or B2B space might apply to your business. Check it out. You could state that search engine optimization (SEO) is the lifeblood of the Internet. It provides a framework for boosting traffic to any website.  When

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Content Marketing storytelling

Storytelling How to Use Content Marketing to Boost Web Traffic

How to use storytelling with your content marketing strategy to boost web traffic Storytelling and how to use it in content marketing is an important part of any business. Storytelling is a common term that any business owner is aware of, but just a small minority knows the ropes.  How can a good story impact

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High-Tech Startup Chief Marketing Officer

7 Ways Content Marketing Can Help High-Tech Startup Chief Marketing Officers Grow

High-Tech Startup Chief Marketing Officers Can Use These 7 Ways Content Marketing to Grow Leads The ultimate goal of every high-tech startup CMO (Chief Marketing Officer) is to grow the company as much as possible. The CMO job description startup should include content marketing experience. As a marketing expert, you already know your options for

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Digital Marketing for Higher Education Is Changing Rapidly

15 Trends You Need To Know To Succeed In Digital Marketing for Higher Education Learn the 15 Trends You Need To Know To Succeed In Digital Marketing for Higher Education. Here’s some draft copy you could use or adapt for a blog post, LinkedIn article, or campaign piece about AI marketing in higher education and

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eCommerce Conversions Rate

How to Increase Your eCommerce Conversions Rate by 10X

Your ecommerce conversions rate means survival for an early-stage company Ecommerce conversions rate is an important metric to watch after the website’s traffic metric. Economic downturns are a hassle to go through, but an unfortunate reality for all businesses. Did you have a virus, or maybe COVID-19, in your business plan? These recessions can destroy

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