Author name: Ashley Andersson

She is responsible for developing, testing, and deploying AI-powered marketing solutions. This role requires understanding machine learning algorithms, data mining techniques, customer segmentation, and user behavior analysis. She designs efficient software solutions that leverage artificial intelligence tools to create personalized customer experiences and optimize marketing campaigns.

Ashley Andersson
seo split test

SEO Split Testing: Your Guide to Data-Driven Success

SEO Split Testing: Your Guide to Data-Driven Success SEO testing: Shifting from reactive to proactive strategies. Explore a systematic framework for SEO split testing. Learn how to identify, prioritize, and execute tests effectively. Introduction to SEO Split Testing: Your Guide to Data-Driven Success Tired of Guesswork? Embrace Data-Driven SEO SEO often feels like an endless

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google gemini prompts

12 Google Gemini Prompts to Improve Marketing Productivity

12 Google Gemini Prompts to Improve Marketing Productivity Use these 12 Google Gemini Prompts to Improve Marketing Productivity. In the fast-paced digital landscape, optimizing productivity is essential for achieving success. You must be careful about how you roll out AI in your business. Encouraging your team to experiment without guardrails is more than foolish; it’s irresponsible.

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new AI seo strategy

Forget Keywords: The New SEO Strategy That’s Taking Over

Forget Keywords: The New SEO Strategy That’s Taking Over Learn About The New SEO Strategy That’s Taking Over, Forget Keywords. The traditional keyword-focused SEO strategy is no longer effective because search engines have become more sophisticated, and users are now searching more naturally.  In the past, people would search for specific keywords, but now, they

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Lead Generation quality leads

Generating High-Quality Leads And Increasing Conversions

Generating high-quality leads and increasing conversions Learn how to generate high-quality leads and increase conversions you can be proud of! Introduction: Generating High-Quality Leads and Increasing Conversions In today’s competitive business landscape, generating high-quality leads and converting them into paying customers is essential for driving growth and achieving success.  However, many organizations require more effective

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managing complex marketing campaign

Lack of Resources for Managing Complex Marketing Campaigns for CMOs

Lack of Resources for Managing Complex Marketing Campaigns for CMOs Learn About the Lack of Resources for Managing Complex Marketing Campaigns for CMOs The Lack of Resources to Manage Complex Campaigns In today’s digital age, marketing campaigns have become increasingly complex and challenging to manage effectively. CMOs and marketing teams face many challenges, including limited

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Local Search Citations NAP Listings

What are Local Search Citations and NAP Listings?

What are Local Search Citations and NAP Listings? What are Local Search Citations and NAP Listings? The Keys to Local SEO: Citations and NAP for better results. In the digital age, local businesses must have a strong online presence to attract customers. One of the most important factors in local SEO is citations and NAP.

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social media advertising plan

Social Media Advertising Plan for Better Quality Site Traffic

Social Media Advertising Plan for Better Quality Site Traffic Learn how social media advertising plans can drive website traffic for more sales. Absolutely! Here are a few introductory sections to get you started. Social Media Advertising: The Key to Unlocking Your Digital Potential In today’s hyper-connected world, social media isn’t just a trend; it’s a

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high converting landing pages e-commerce

How to Construct High-Converting Landing Pages for E-commerce

How to Construct High-Converting Landing Pages for E-commerce Learn how to construct a high-converting landing page for e-commerce. The Landing Page Alchemy: Turning Clicks into Customers Imagine this: a visitor stumbles upon your online store, their eyes widen with interest, and within seconds, they’re eagerly adding your products to their cart. Sounds like a dream,

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omnichannel attribution reporting dashboards

Omnichannel Attribution Reporting Dashboards

Omnichannel Attribution Reporting Dashboards Learn About Omnichannel Attribution Reporting Dashboards. Stuck in the Black Box: CMOs Grasp for Answers in a Fragmented World Imagine pouring your marketing budget into a multi-channel campaign, only to be met with a confusing jumble of reports, each telling a different story. Clicks soar on social media, yet website conversions

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Google retargeting campaign local business

How to Setup a Google Retargeting Campaign for a Local Business

Step-by-Step Guide to Boosting Local Business Sales with Google Retargeting Ads How to Setup a Google Retargeting Campaign for a Local Business Battling Mosquitoes, Battling Business Imagine this: You’re a local pest control company, and summer brings a swarm of problems. Phones barely ring, and your website languishes on the bottom pages of search results.

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