marketing automation

Marketing Automation

12 Reasons Why You Must Start Using Marketing Automation Now

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Why Should You Start Using Marketing Automation? Marketing automation has been a buzzword in the marketing industry for the past few years and many businesses are just starting to use marketing automation software. It’s often misunderstood and misinterpreted, but it can be a powerful tool for lead generation.  This article will explore what marketing automation […]

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SaaS Marketing Automation: SaaS Companies and Boost Sales Conversions by 265X

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SaaS Marketing Automation Can Boost Your Sales by 265X SaaS Marketing automation can streamline and optimize many marketing tasks and processes. Yet, many SaaS companies struggle to pull off a marketing automation strategy.  To help you get started with marketing automation, this article provides answers to the following questions:  After reading this article, you will

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Marketing Automation Technology Digital Imperative

Marketing Automation Technology and the Digital Imperative

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The digital imperative is about rethinking your business model and leveraging marketing automation technology What if you could use marketing automation technology to eliminate waste and boost sales. Would you do it? I did. The digital imperative is about how small and medium-sized businesses can leverage sales and marketing automation technology to survive and thrive

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