The Era of Surveillance-based Advertising
The Era of Surveillance-based Advertising The Era of Surveillance-Based Advertising: Navigating the New Marketing Landscape Unlocking the Power of Data: A Double-Edged Sword In today’s digital age, 83% of consumers feel uneasy about how advertisers monitor their online activities. As a marketing manager, this statistic should grab your attention. The era of surveillance-based advertising is […]
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