Author name: Ashley Andersson

She is responsible for developing, testing, and deploying AI-powered marketing solutions. This role requires understanding machine learning algorithms, data mining techniques, customer segmentation, and user behavior analysis. She designs efficient software solutions that leverage artificial intelligence tools to create personalized customer experiences and optimize marketing campaigns.

Ashley Andersson

How Can I Justify the Content Budget to Management Team?

Unlocking the Power of Content: Justifying Your Content Budget to Management Team Your Content Budget to Management Team must generated like a business case with hard and soft figures. Did you know businesses prioritizing content marketing see six times higher conversion rates than those that don’t?  This staggering statistic underscores the critical role of well-crafted

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2024 Tech Jam Burlington, Vermont

2024 Tech Jam in Burlington, Vermont: Fostering Innovation and Collaboration

A Gathering of Tech Enthusiasts for Groundbreaking Ideas and Partnerships Tech Jam 2024 in Burlington, Vermont, is set to be the ultimate gathering for technology professionals, entrepreneurs, startups, students, investors, and enthusiasts eager to explore innovation’s future.  This event, held in the vibrant heart of Vermont’s technology sector, promises to catalyze networking, collaboration, and discovery. Here are

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Vermont's Hottest Startups Watch 2025

Top Vermont Startups in 2025

Top Vermont Startups in 2025 Trailblazing Innovation: Vermont’s Hottest Startups to Watch in 2025 MatrixLabX, Driving AI-Agent for Marketers: Top Vermont Startups in 2025 With the AIContentPad launch at Denver Startup Week this September, the product is now commercially available in two categories: (1) a subscription model and (2) a system SaaS model. Matrix Marketing

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South End Arts + Business AssociationBurlington, Vermont

South End Arts + Business Association in Burlington, Vermont

Discovering the South End Arts + Business Association: Building Trust Through Transparency. Did you know that communities with active arts and business collaborations see a 20% increase in local economic growth?  The South End Arts + Business Association (SEABA) is a shining example of how these partnerships can enrich a neighborhood’s cultural and economic fabric.

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ChatGPT Prompts Business Plan

10 ChatGPT Prompts To Create Your Business Plan

Transform Your Business Strategy: 10 ChatGPT Prompts To Create Your Business Plan CEOs are drowning in a sea of AI hype. ChatGPT is powerful, but without the right prompts, it’s like having a Ferrari and only driving it in first gear. Your business plan is gathering dust while competitors leverage AI to gain a strategic

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Scalability of Content Production

Scalability of Content Production

The Scalability of Content Production: Building Trust and Efficiency The Content Avalanche: Are You Ready? Did you know that 60% of marketers create at least one piece of content daily?  In an age where content is king, the demand for high-quality, engaging material is relentless.  However, the sheer volume can be daunting, raising a critical

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AI Agents the Future of the Workforce

Future of the Workforce: How AI Agents Will Transform Enterprise Workflows

The Future of the Workforce: How AI Agents Will Transform Enterprise Workflows Are You Ready for a Workforce Revolution? Did you know that by 2025, 85% of enterprise interactions will be managed without human involvement?  This staggering statistic, reported by Gartner, highlights the rapid integration of AI agents in the business world. As a CEO,

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ai digital content creators

The Rise of Digital Content Creators: A New Era for Marketing Professionals

The Rise of Digital Content Creators: A New Era for Marketing Professionals The Rise of Digital Content Creators is like the Evolution of the Printing Press. Imagine the early days of the printing press. Before its invention, books were handwritten and painstakingly produced by scribes, and only a few could access or afford them.  The

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AI User-generated Content Campaign

Using AI User-generated Content Campaign

Leveraging AI User-generated Content Campaign: A Trustworthy Approach Did you know that user-generated content (UGC) campaigns can increase web conversions by up to 161%?  As content managers, harnessing the power of user-generated content can be a game-changer, but integrating AI into this process can elevate it to unprecedented heights.  However, we understand that adopting AI

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AI Content Planning for Manufacturing Companies

Transforming Manufacturing with AI: A Content Manager’s Guide to Success Did you know that 85% of manufacturing executives believe AI will revolutionize their industry by 2025? As a content manager, you’re likely pressured to keep up with this rapid evolution.  Think of Transforming Manufacturing with AI like running a smart, highly personalized marketing campaign. As

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