AI Sales and Marketing Technology
Matrix Marketing Group, a leading digital marketing agency, has launched its new AI-driven digital marketing solutions customized for each industry. These innovative solutions aim to revolutionize how businesses approach marketing by leveraging the power of artificial intelligence to deliver highly targeted campaigns and optimize marketing efforts.
Growing Site Traffic, Leads, and Sales
Matrix Marketing Group leverages professional services and top-shelf B2B marketing automation platforms such as HubSpot, Salesforce, Google, and Microsoft to bolster their AI-driven demand generation efforts.
We blend our professional services to raise awareness, cultivate high-quality leads, coordinate engagement across multiple channels to guide customers through the journey and employ analytics to measure and enhance sales performance.
The main goal of our sales ecosystems is to capture, qualify and nurture leads, align them to the appropriate sales team member(s), then continue sales- and/or customer-driven engagement to drive toward a closed deal.
Technology Solutions
As the SMB industry evolves with technology advancements, workforce changes, and new strategies, it faces increasing complexity. Have you heard of the latest buzzwords in the data world? Terms like federated data, intercloud, data mesh, ‘single pane of glass,’ and data observability are becoming ubiquitous. Or, r, Julia, OpenAI, generative AI, etc.
Moreover, you’re missing out if you haven’t tried augmented FinOPS yet. It might be confusing initially, but there’s a method to the madness.
It takes a lot of time to enter data manually, and it’s tough to know if things are truly up-to-date. What if you could nurture contacts and hand off warm leads to sales effortlessly? Now you can.
Our HubSpot platform assists with data cleansing by eliminating incomplete or redundant lead information and lead augmentation by providing additional data about prospects. Works wonders with a lead scoring system powered by AI.
With an integrated platform, an SMB company can improve its customer service, increase its marketing efficiency, and boost its sales results.
AI Marketing Technology Systems to Drive Revenue
Our team of experienced consultants will work with you to develop a plan tailored to revenue strategy, performance-based sales systems, and demand-generation programs to help grow your business and make your customers happier. It all starts with your website.
Our consulting services focus on our client’s most critical issues and opportunities: strategy, marketing, organization, operations, technology, transformation, digital, advanced analytics, mergers & acquisitions, and sustainability across industries and geographies.
We have a track record of successfully identifying and leveraging opportunities across organizational boundaries with our professional systems and HubSpot CRM. MatrixAI is driving the modern extended enterprise.
Foundational Platform: People, processes, and technology
In today’s business environment, sales, marketing, and customer service are more important than ever to work together seamlessly.
With most consumers starting their online purchases, your company must have a coordinated strategy covering all touchpoints. An integrated approach will ensure that your message is consistent across all channels and that each team knows what the others are doing.
It will also allow you to track the full customer journey and see what’s working and what isn’t. In short, integrating sales, marketing, and customer service is essential for any company that wants to succeed in today’s competitive landscape.
Strategy Gateway for Growth
Sales, marketing, and customer service are all critical to the success of a midmarket business, but they can be difficult to get right.
Matrix Marketing Group and partners support B2B use cases and apply them to B2C organizations selling high-consideration products and/or B2B2C models with more complex, indirect sales processes.
Businesses often struggle with sales, marketing, and customer service because these areas are complex and constantly changing.
Our team of experienced consultants will help you improve your sales, marketing, and customer service. We’ll work with you to develop an implementation plan that meets your needs and helps you achieve your goals.
Technology Services
Organizations must activate their brand purpose to drive value and differentiation in an omnichannel environment to stay competitive across the customer journey for midmarket firms.
Since 2002, Matrix has been driven by innovation, resilience, and agility to deliver on the promise of technology and human innovation by pairing our services with HubSpot CRM and Marketing Automation.
We build a foundation of trust that is measured in the eyes of our customers.
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Driving growth through strategy, people, and technology.