A digital asset is “anything that exists in binary data which is self-contained, uniquely identifiable, and has a value or ability to use.” When the term originated in the mid-90s, digital assets were items such as videos, images, audio, and documentation. Some...
15 Trends You Need To Know To Succeed In Digital Marketing for Higher Education in 2020 Digital marketing for higher education is changing at a faster and faster pace. And COVID-19 has acted as a catalyst. There has always been stiff competition in the educational...
An SEO audit checklist makes it easy to find the gaps in your content and SEO strategy. If you want to rank on the search engines, you should start with an SEO audit checklist. You have been investing in SEO for quite some time now and, yet, you are not getting...
Your ecommerce conversions rate means survival for an early-stage company Ecommerce conversions rate is an important metric to watch after the website’s traffic metric. Economic downturns are a hassle to go through, but an unfortunate reality for all businesses. Did...
Designing a startup website is challenging for designers. The business is just getting off the ground and may not yet have a strong identity. Unlike an already established company, the site itself helps shape who it is and how the world sees it. At the same...
